Digital Data Analyst | Digital marketing department

Taken en verantwoordelijkheden

Samsonite Europe aims to provide a great online experience! Join the digital team and become part of an industry-leading luggage brand.

This is a position within our E-Commerce & Digital Marketing department. If you love creating data-driven decisions to drive an excellent customer experience for several Samsonite brands (Samsonite, American Tourister, Lipault, Gregory), we want you on our team! The role requires someone who is self-motivated with a cutting-edge attitude and loves data.

As a digital data analyst you will help our organization to make data-driven decisions the norm. You will create a culture that encourages critical thinking and curiosity and ensures that our decisions, from the tactical to the strategic, are always supported by data. You will relieve all the pains in the user journeys, maximize conversion and engagement rates across all our digital channels.

Reporting to the Digital Marketing Manager, you will be part of a young and dynamic Digital team and have the possibility to interact with many other departments as country teams or the Brand marketing teams.

HELP US MAKE DATA-DRIVEN DECISIONS

• Develop, maintain and optimize reports in partnership with the Business to unlock actionable insights on 4 key domains being competition, advertising, e-Commerce and customer satisfaction
• Accountable for providing accurate and timely the dashboard/reports and KPI tracking to drive Business Growth
• Make sure that information is correct, unique, accessible
• Supporting and accompanying the users in the right understanding and use of all data (info sessions, trainings, …) & assure on time delivery for critical business meetings
• Work closely together with different business teams in order to support adoption of Reporting tools & dashboards
• Always on the lookout for improvements and make recommendations in this respect
• Proactively monitor data to identify pain points and suggest improvements
• Aggregate and organize data from different sources (Google Analytics, search, advertising, big query, CRM, Salesforce, Content square etc.)

Geboden wordt

Next to this challenging role, we also offer a very attractive compensation package, including an excellent pension scheme, a competitive group insurance, lunch vouchers and extra holidays.

We are committed to a diverse and vibrant culture, welcoming people from all walks of life. Our long-standing commitment to diversity and inclusion empowers each of us to bring our authentic selves and unique differences to work every day.

Profiel kandidaat

• Have a first experience in digital (customer) data analysis.
• Have affinity with digital marketing, e-commerce and e-care, including web analytics, social media and conversion marketing.
• Have a first experience with some analytical tools (Google analytics, Big Query, Datastudio, Similarweb, Salesforce, Content square...).
• Knowledge of tag management is a strong asset
• Be fluent in PowerPoint and Excel and have a basic knowledge of web technologies.
• Have a good analytical mindset. You are a critical thinker and a good problem solver.
• Be a real team player who can work well with colleagues from different teams, both from a business and a more technical background.
• Have strong communication and presentation skills. You love to make data transparent for business and enjoy taking on less experienced colleagues.
• Be willing to further develop skills in a team-oriented, fast-changing environment.
• Be fluent in English (Dutch or French is an asset).
• Have the ability to multitask.
• Be intensely passionate to helping us grow our digital footprint.
• Embrace new, digital media technologies and capabilities

Meer informatie

Voor meer informatie bekijk onze bedrijfspagina (klik op ons logo bovenaan de vacature).

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Synoniemen jobtitel

digital data analyst digital marketing